Tag Archive | "HTML"

how to setup facebook pages overview of changes

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How to Set Up Facebook Page – Timeline Part 1

Posted on 05 March 2012 by Linda Joseph

How to Set Up Facebook Page – Overview

Facebook gives plenty of work to Internet marketers, graphics designers and HTML coders!

Facebook is constantly changing and if you are using Facebook for your business or for your client’s business, you need to stay on top of the changes!

If you have a Facebook personal profile then you know about the Timeline changes and you have probably already seen several friends profiles that have switched over to the timeline layout.

Now Facebook is requiring ‘Pages’ to follow the same format. As of March 30th, all Facebook pages will convert to the timeline format.

No sense having a cow over this!  Just understand what the changes are and how to use them to move your business forward!

Here is what Facebook says about this change:

Here are the 3 major changes:

Facebook Changes for Pages - Timeline

  1. Brand Your Pages
    You can now have a unique cover image for your Facebook Page and highlight your most important news on your timeline.
  2. Highlight Key Information
    Pin a new post to the top of your page so that followers can quickly see the most important information easily!
  3. Easier Page Management
    Easily manage your posts, responses and messages in the admin dashboard.

Over the next couple of weeks we will look at each of these changes in more detail…

Linda
PS Still have plenty more to discuss on Pinterest but my clients need the Facebook info now so I need to switch gears.

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5-websites-for-one-business

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Why You Want More Than One Website…

Posted on 03 February 2012 by Linda Joseph

Does your business need a website?

In my experience,99% of the businesses I have worked with need a website!

However, the type of website they need may be very different.  I have learned to analyze a business to determine what type of website would be best for them.

Some businesses need more than one website. I have several websites for my business.  I have a blog, a membership site, a sales site and an optin page for my Internet Tutor business.

If you are here, you are wanting to get started online and you need a website.

Here is where most of my students get stuck!  They never get past this point and spend years trying to learn HTML and build their own site.

Is that YOU?5 websites for one business

If you don’t have your website up, then take a class and get your business online!

You will quickly discover that you want more than
just one website to run and promote your business.

For One Business you could have 5 different websites:
1 – Opt in Site
2 – Sales Letter Site
3 – Main Site with a Blog
4 – Affiliate Site
5 – Membership Site

Well my colleague, Christina Hills (The WordPress Expert) teaches
non-techie people how to build their websites without a webmaster.

Watch her short 5 min video now and let her show you why…
  http://myinternettutor.com/wordpress104

Instead of paying out a small 5-figure sum to a webmaster for all this
(and then and waiting days, weeks or months even), you can do this yourself
in matter of a few hours when you know how.

Watch this video today…
http://myinternettutor.com/wordpress104

Helping you define your roadmap for success,

Linda
P.S. You’ll also get another mini video and a mindmap PDF download
when you optIn here:

http://myinternettutor.com/wordpress104

 

NOTE: Full disclosure – I will receive a commission of your buy Christina’s class through my link.

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wordpress-class-no=-html

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Website without HTML Free Teleseminar and PDF

Posted on 31 January 2012 by Linda Joseph

If you missed the teleseminar last week, don’t worry! You can still listen for free! There is a free PDF as well.

Here are a few of the topics that were covered:
Wordpress Class - easy website design

Just a sample from the free pdf:

Part 1:
Before we talk about “Pages” vs. “Posts”,
Let’s Look at the Outside and Inside of WordPress

WordPress Class No HTML needed

Understanding the dashboard is the first step in leaning how to use WordPress.  In the dashboard you can add posts to your blog; new pages and countless other tasks.

One of the things I love most about WordPress is the ease of setting up a professional looking website in just minutes!  That’s right… I can have a professional looking site up and running in just a few minutes.

I usually spend another hour customizing the theme and plugins. But that’s it.. Now I can focus on SEO and content and backlinks.

If you don’t have a website then I strongly recommend that you learn about WordPress.

You can buy the video series I sell. They are good if you are technical and need just a little instruction.  But if you are not technical and want to be able to get some ‘hand-holding’, take a look at Christina’s class.

Get the free pdf and teleseminar here: http://myinternettutor.com/wordpress102

Helping you define your roadmap to success,

Linda

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What are Meta Tags?

Posted on 20 January 2012 by Linda Joseph

I review client’s websites regularly and I am shocked at the number of websites – built by professional web designers – that don’t have meta tags!

What are Meta Tags?

Meta tags are special tags that are put in the <head> section of the HTML website code.  These tags aren’t setup up for web visitors but for the search engines.

The search engines use this information when crawling your website to help them organize, categorize and catalog your web pages. This information is used when users go to the search engine to search for your information or info related to your business.

There are several different Meta Tags but I am only going to cover the critical ones as well as the Title tag.

Title Tag

The title tag is the most critical.  The title tag for your web page should be like the title of a book. It should convey what the page is about.  I strongly recommend that you have keywords in the title tag.

NOTE: You only have 70 characters so think carefully about what you want to show.  Google may pull the title tag as the title of the search results…

I just did a ‘Online Market Analysis’ for a local business who had this title tag:

<title>Home Page</title>

How awful is that!!?? They paid thousands of dollars for their website.  They aren’t found in the search engines,, hhhmmmm wonder why?

Ok, since I don’t want to embarrass them, here is a good title tag for day spa:

<title>Day Spa Shelton CT | M Spa and Skin Care | Facials | Skin Care </title>

 Meta Description Tag

The Meta Description Tag is the second most critical tag you need to use on your website. The Meta Description Tag describes the content of the web page.  You only have 150 characters so keep it brief, engaging and keyword rich.

Again, Google may pull the description content to use in the description of the search results. Make is user and search engine friendly!

Meta Keyword Tag

The third tag I want to cover is the Meta Keyword Tag. In this tag you add the keywords for you web page.  There are not limits on this but I would keep it to 3-5 keywords.

Other Meta Tags

There are several other important Meta Tags like the Meta Charset and Meta Language Tags. These help search engines read and understand your Web pages better no matter what language is used.

This tool will help you make Meta Tags for your website: SEO Tools

Linda

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